Archive for January, 2013
Supplementing Paid Search Advertising with Product Listing Ads
January 11, 2013
Product Listing Ads through Google AdWords and Merchant Center offer a great way to boost your click through and conversion rates, but they aren’t easy to set up and require a lot of information from you. By now, most business owners are familiar with pay-per-click advertising using Google AdWords. Paid advertising on search engines allows […]