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March of the Google Penguin

June 4, 2012

Many people have probably been wondering, “Why is the Google update called Penguin?”  As opposed to the previous “animal” update called Panda (which was actually an algorithm named after a Google engineer named Navneet Panda) the newest update called Penguin was actually named two days after the April release.  This time it actually seems that […]

White Hat vs. Black Hat vs. Grey Hat

May 4, 2012

A lot of people we talk to always ask… What’s with all the hats?! Is Google sponsoring a new fashion trend?  Well, not really, I like to think the “hat” analogy derived from the good ole days of the Wild West, where the good cowboys wore white hats and the bad guys wore black hats. […]

A Virtual Grand Opening!

January 25, 2012

Howdy Ladies and Gents and welcome to iOVA Communications. Your premier boutique online business development firm and SEO specialists. We are very excited to launch our new website. I know it’s been delayed for a while, but I assure you our clients appreciated the fact that we were prioritizing their projects over our own personal […]

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